PROCESS

PPR Resources

Marketing

Ideal Client Journey Model

The path that a client is attracted, converted, delighted, returns and refers your business. Consider the lines of communication and the stakeholders in this journey. 

Strategic Gap Model

The gap between where you are heading and where you want to go is your strategic gap. Use this model to understand how to fill your Strategic Gap.  There is whole course relating to ‘The Strategic Gap’ below.

Product

Product Design Balance

Create the right product, create the product right, create the product quickly

Product Design - Features, Benefits, Emotions

Use the model to help shape your product offering, who it is for and why they need it. 

Sales and Promotion

Enquiry to Conversion Revenue Forecasting

Use this model to understand your sales metrics and conversions; it’s not always about doing more. 

Enquiry to Conversion ROI

Similar to the conversion revenue model, this time we look at a return on investment relating to sales and marketing spend.

Business Development Matrix

Use this model to classify and understand your business development  plans into high, mid and low risk

Sales Process Figures

This working model will allow you to understand the steps of the sales process and how target and conversion metrics can be modeled out.

Simple Lead Generation Model

A simple reference point to recognise how you can impact on lead generation tactics. 

Operations

Offload or Keep

What’s on your to do list or job description, have you go the right people doing the right jobs? Use this model to documents elements of you role.

Balanced Scorecard Quarterly Bonus

If you do have staff and you want to reward them, a good way to do that would be with a balanced scorecard, this can be used in during the performance management process. 

Elements of Trust

Trust is vital in business, here we demonstrate and document the elements that contribute to create trust.

Lines of Communication

As we take on members of staff, or add people into decision making processes,  the lines of communication increase dramatically.  Communication is vital to clarity. 

Rise to Empowerment

If you are consider taking staff, how do we management them to a point of empowerment.  Work through these stages, some staff will take longer to get to the top. Some never will. 

Finance

Simple Book keeping Tool

Keeping track of finances is vital in any business, use this model to categorise your income and expenditure.  Don’t fear the number; clarity is key. 

Online Resources

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